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Edelman Trust Barometer shows dwindling trust in SA govt

For the last few years, the South African government has been rated on the Edelman Trust Barometer (ETB) as the one least deserving of people’s trust, out of the jurisdictions polled. This year is no different. The ETB, which measures the level of trust in governments, the media, business and non-governmental organisations (NGOs), is launched Read more >

Trust inequality at all-time high globally

The 2019 Edelman Trust Barometer (ETB) reveals that trust levels have changed significantly in the past year. The ETB measures levels of trust in four main institutions – business, the government, media, and NGOs – in 27 countries around the world. A further 15 sectors, ranging from entertainment and automotive to energy and financial services, Read more >

Edelman barometer: trust is hard-earned these days

The 2018 Edelman Trust Barometer (ETB) reveals a world dominated by distrust — 20 of 28 markets surveyed now sit in the territory of distrust, up one from last year. The ETB measures global levels of trust in and credibility of four institutions – business, the government, media, and NGOs. More than 32 000 respondents Read more >

Edelman: governments, CEOs, media distrusted globally

The 2017 Edelman Trust Barometer (ETB) — the 17th — was conducted online in 28 countries with over 33 000 respondents, of whom 1 150 were South African. This year, those South Africans’ distrust in government dropped even lower than last year’s almost negligible 16%, to 15%, and it is still the least trusted of Read more >

Public trust in government dwindles

In an election year, it’s often a no-holds-barred scenario as parties jostle for advantage amongst the electorate. In South Africa, much of that electorate votes out of loyalty or tradition, but for a significant proportion who take time and care over their decision, it comes down to trust – whom do you trust to act Read more >